Keith Krach, Author at ReadWrite https://readwrite.com/author/keith-krach/ Crypto, Gaming & Emerging Tech News Thu, 22 Mar 2018 23:24:44 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://readwrite.com/wp-content/uploads/2024/03/star-nw.svg Keith Krach, Author at ReadWrite https://readwrite.com/author/keith-krach/ 32 32 The True Definition of Luck: aka “The Frank Wilson Theory” https://readwrite.com/the-frank-wilson-theory/ Fri, 23 Mar 2018 13:00:24 +0000 https://readwrite.com/?p=99974 keith krach

What Matters Most is Luck. Not! During my battle-tested career, I have always heard, “Krach, you are just so lucky.”… Continue reading The True Definition of Luck: aka “The Frank Wilson Theory”

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What Matters Most is Luck. Not!

During my battle-tested career, I have always heard, “Krach, you are just so lucky.” I look down at the ground and shrug my shoulders and say, “Yah, I guess I’m just lucky” or, “I was just at right place, right time.”

I am certainly blessed. Born into a loving family, growing up in the heartland of this great country in a simpler time and humble manner. I learned to appreciate the value of hard work and I grew up with an earnest desire to make a difference in the world.  I’ve spent a lot of time in my life thinking about the concept of luck and what that word really means. Is it flipping a coin at a fork in the road or being dealt the right card at the right moment? Whether you choose to believe it’s karma or a blessing, there are divine moments that protect and shape us. But most of the time, I believe that we make our own luck.  Luck is self-propelling and a magic that we can generate and magnify. I believe the definition of luck is when preparation meets opportunity. The harder you work, the luckier you get.  I call it the Frank Wilson Theory.

When Frank Wilson joined our basketball team in 7th grade, I thought he was the luckiest guy I had ever met. He immediately emerged as the star of our squad, scoring on average a sparkling 18 points a game. I was baffled though. He could barely jump, let alone dribble, and his jump shot was extremely ugly (sorry, Frank). He was a lefty and he would awkwardly short-arm the ball toward the hoop. I just couldn’t understand how this guy could score so many points. I figured he was just lucky.

Then one day, the father of one of our teammates brought a 16-millimeter video camera to shoot one of our games. We played well and won the game, thanks to another game-winning shot from Frank. The next day at practice, the coach invited us all to watch the tape of the game. While everyone else followed the action of the game, I kept my eyes focused on Frank the entire time. As the tape played, it hit me like lightning. What Frank could do better than all of us was what he did when he didn’t have the ball. The act of getting in the right position at the right time was what mattered most. He would use his smallish frame to duck around picks and slide into open positions just under the hoop and in the corners where, when someone passed the ball, he could hit his little duck-shot with perfect accuracy.

I began to see Frank in a new light. I also began to watch him at practice. While the rest of the team was lobbing up half-court trick shots and goofing around, there was Frank running drills, by himself. What I realized, it wasn’t that Frank wasn’t lucky when it came to playing basketball—he was prepared. When the opportunity presented itself, Frank was right there, ready to make his own “luck.” That was how Frank taught me a profound lesson:

What matters most in life is what you do when nobody is looking.

Thanks to Frank, I now have a deep conviction of the importance of preparation and constantly sharpening the saw. One of the most tangible examples I can share relates to how I approach public speaking. Whether it’s for a commencement address or a quick TV appearance that will generate a mere sound bite, I will spend hours preparing for a delivery that will take just a few minutes. There have been times when my team has witnessed me spend an entire 90-minute car ride getting ready for a short 3-minute after-dinner speech. I prepare for any question that could come my way. People might applaud me for my great improvisational speaking skills without realizing how much work actually went into making it look casual and spontaneous. So if it looks like I put my foot in my mouth, there is a chance that I meant to put it there.

Similarly, anytime I go to a conference or attend an event, I take the time to memorize the LinkedIn profile of the attendees. There is no better way to meaningfully connect than jumping to the heart of finding something in common with people you “just happened” to meet. I’m fairly confident that if Dale Carnegie were still around to write an update to his classic book How To Win Friends And Influence People, he would have certainly included a chapter on memorizing not just names, but LinkedIn profiles as well (you’re welcome, LinkedIn.)

As Thomas Edison so aptly put it: “Opportunity is missed by most people because it’s dressed in overalls and looks like work.” So, Frank, if you are reading this, I’m sorry I ever thought you were lucky. Your example taught me one of the greatest lessons in life—what matters most is what you do when nobody is looking—and that is a wisdom that I have shared with many.  So Frank, wherever you are in this world, I thank you. And I wish you all the luck in the world, knowing full well you don’t need it.

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The Power of Doing Things For The Right Reasons https://readwrite.com/power-things-right-reasons/ Fri, 09 Mar 2018 13:00:17 +0000 https://readwrite.com/?p=99972 keith krach

I believe in karma: we all reap what we sow. But I also believe in doing things for the right… Continue reading The Power of Doing Things For The Right Reasons

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I believe in karma: we all reap what we sow. But I also believe in doing things for the right reasons without any expectation that you might somehow be paid back for your actions in the future.

This is what I call “pure heart” where you’re only motivation is to help others in need. And sometimes it is during the worst of times when someone’s true heart actions make the most impact.

For example, I’ll never forget the tragic events that unfolded on 9/11. As it happened, our company was hosting a large conference for our financial services customers in New Orleans the day the planes struck the World Trade Center. As the news trickled in—this was far more than just an accident—a dilemma quickly presented itself: many of our customers were based in New York City and were soon worried sick about their colleagues and family members.

But with the airports under lockdown, how were we going to get the 1,000 people attending our conference home?

And that’s when I witnessed one of the most amazing pure heart moments of my life. Without waiting to be told by anyone, our conference coordinator had called up several local bus companies and rented every vehicle she could inside the city. She then helped coordinate a plan where she set up tables by state as a way to get people organized.

We then gathered everyone together and explained what we knew about the situation. I asked everyone to bow their heads in a moment of silence for the fallen. I then told them we had rented busses to take them back home. But, if anyone was more comfortable waiting until things quieted down, we told them we would cover their rooms.

Most people wanted to get home, however, so we loaded everyone we could on the busses along with food and alcohol to help pass the time.

But even as we loaded up the busses, we noticed people wandering over from a nearby hotel. They had also been attending a conference, they told us, but the people hosting it had just disappeared. “Do you have any room on your busses for us?” they asked.

“Of course,” we said, as we boarded as many people as we could before sending them off toward home.

Again, we did all of this without thinking and without a thought as to the cost. It was just part of our culture to take care of our customers because we thought of them as part of our family. We knew how scared they were and how much they wanted to be home with their families, so we did everything possible to make that happen. That’s what I mean by pure heart.

A few weeks later, we also did our best to help the victims of the attack, which included purchasing a new fire truck for a firehouse in Manhattan that had lost five of its brothers. Again, we didn’t do this as a PR stunt or to get attention: we just felt it was the right thing to do.

Did karma ever pay us back for those good deeds? Perhaps. I know many of the customers we helped bus home that day remain friends to this day. But the biggest takeaway is that we knew we made a positive impact on the lives of thousands of people.

How can you put a price on that?

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